Mark. H. McCormack – What They Don’t Teach You at Harvard Business School -1984

A business classic and an international best-seller, spending some 21 weeks on the top of the US book charts when it first appeared in 1984.

Mark McCormack, who died in 2003, was the founder of International Management Group (IMG) and played a pivotal role in the development of the sports agency business.

This is a 1984 UK edition of the book, published by Collins. In good condition with some minor wear and markings.

To this day, McCormack’s business classic remains a must-read for executives and managers at every level. Relating his proven method of “applied people sense”in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on
 
• the secret life of a deal
• management philosophies that don’t work (and one that does)
• the key to running a meeting—and how to attend one
• the positive use of negative reinforcement
• proven ways to observe aggressively and take the edge
• and much more
 
Praise for What They Don’t Teach You at Harvard Business School
 
“Incisive, intelligent, and witty, What They Don’t Teach You at Harvard Business School is a sure winner—like the author himself. Reading it has taught me a lot.”—Rupert Murdoch, executive chairman, News Corp, chairman and CEO, 21st Century Fox
 
“Clear, concise, and informative . . . Like a good mentor, this book will be a valuable aid throughout your business career.”—Herbert J. Siegel, chairman, Chris-Craft Industries, Inc.
 
“Mark McCormack describes the approach I have personally seen him adopt, which has not only contributed to the growth of his business, but mine as well.”—Arnold Palmer
 
“There have been what we love to call dynasties in every sport. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport.”—Frank Deford, senior contributing writer, Sports Illustrated